What they don’t tell you about entrepreneurship!

Entrepreneurship is a ruthless battle.

Entrepreneurship can have you up at 3 a.m stressing about finding a solution. Idea generation and idea execution are two distinct processes. Having an idea is one thing, but how we put those ideas into action is what really matters. One common mistake that entrepreneurs make is assuming that having an idea is sufficient. The real job entails putting in the effort.

There are times when the level of sacrifice can emotionally weaken you. Missing out on important life events because you must devote all of your energy to your business.

Do not be embarrassed to withdraw from certain activities. It simply means that your discipline is taking you to places where you cannot be distracted.


What could be more exciting than creating your own life by doing what you love, with less reliance on the government or individuals to recommend you. That is the essence of entrepreneurship. Being self-sufficient and able to sustain it is admirable, but all too often, we only see the end results.

Who walks you through the production process? NO ONE! You have to figure it out on your own.

Unfortunately, entrepreneurs face poor business environments, a lack of originality because someone else is ready to copy your business model, human resources, and, most importantly, a lax attitude toward work.


One aspect of entrepreneurship that receives little attention is its relationship to human relations. Whether you like it or not, the people around you have an indirect impact on your ideas or business.

That is why people require role models and outside inspiration. Entrepreneurship has a link to our interpersonal relationships. Your success is directly related to the health of your relationships.

If you’re constantly giving your energy to distractions and worrying about those around you, you won’t have the mental clarity to create, manifest, and grow a brand.

There is also the issue of oversharing. You’re constantly told to move in silence for fear of having your ideas stolen. Because people sabotage your dreams, you must move in strategic silence. 

However, knowing who to be silent around is also important because the right people in your circle can help you think about things differently in order to bring ideas to life.

When you decide to become an entrepreneur, you learn, make mistakes, and do what works best for you. The long term result is that you get better and more creative every day.


I’ll conclude by saying that with the advancement of social media as a channel for growing businesses, entrepreneurs are finding it easier to reach a larger audience. It’s not at all easy to go from 100 followers to thousands or even millions.

It takes consistency. But what if consistency isn’t determined by how frequently you post, but by the purpose of your posts.  It means that each post has an impact on your community that is greater than the noise. Do not jump on every hot topic just to stay relevant.

Entrepreneurship can humble you, but do not be too quick to fold. Continue to nurture your ideas and don’t give up when doors are slammed in your face.  

No matter how tough things become, remember why you started!

Is your ability to be innovative hindered by doubt and uncertainty?

The true impediment we face as humans is the spirit of doubt and uncertainty.

We live in an age of what IFs. “What if I fail to achieve this?” What if I don’t succeed? What if you do not fail should be the question. What if you have the ability? Because no one can predict the future, we must entrust it to the one who does.

Identify your doubts and uncertainties as you read this and decide whether they are worth putting in that category. Join me on this journey!

Where did these doubts come from? Some of the most common reasons for people’s doubts are as follows:

  • Comparisons With Others
  • Fear of Failure / Fear of Success
  • New Challenges
  • Past Experience and Mistakes
  • Childhood Upbringing

These are just a few of the reasons why people are skeptical. I believe anyone reading this falls into one of these categories.

We need inspiration because we require it in our lives. Once someone has done it, it clears the way for you to follow in their footsteps while making it better. The negative aspect arises when people begin to compare themselves to one another. “The sky is big enough for us all to fly,” as they say.

Only you are capable of doing what you are good at. This brings us back to the subject of passion. When you’re doing something you’re passionate about, the only room for improvement is for growth, not for self-doubt.

This is not another motivational speech where you get bamboozled. Yes, the fears and doubts will cripple in, it’s only human, but you have a choice : deal with them or allow them to manifest.

Simple steps to overcoming uncertainty and doubt

Our mind is the most powerful tool because it is the source of all human innovation. Every innovation originates in the mind. As entrepreneurs and innovators, we will face many roadblocks, including doubts, but can we view them as hurdles to overcome? We may not completely overcome them, but we will definitely reach a point where we are no longer afraid.

You can’t win as an innovator unless you have complete faith in your own abilities,  as well as your solution and business model. There is also a tendency to be overconfident, but ideas are frequently sabotaged by uncertainty and self-doubt.

Every small step or success must be celebrated with joy and zeal. This drowns out all of your fears. When things get tough, remember to be kind to yourself.

Overcoming doubts may be an unending journey. Consider whether your ideas are attainable. When making decisions, turn off your analytical mind and be very rational. You’ll be able to trust what you’re bringing into existence.

Finally, learn more and put it to use.

Discover your strengths and use them consistently. Trying to improve everything at the same time may not be ideal. You’re either an idea person or a business builder, or both. Find what you’re good at and build upon it.

Surround yourself with people whose strength are your weaknesses.

Never let yourself be concerned about mistakes you have made or may make in the future. Instead, celebrate all of your accomplishments and positive moments along the way.

Get motivated because, at the end of the day, you are your own biggest critic.

Our focus is on the youth; grassroots!

Every institution, people in authority, older figure we meet or engage with more often that not leave us with the statement, “ I wish I had this training when I was younger”.

This rings in your head often because you’ll begin to wonder how things were done. Could it have been better?

Now there’s no room for regret because it’s our aim to assist and help the youth, mostly grassroots because that’s where the focus should be.

What we refer to as grassroots is simply the younger generation. Young children who are still finding their feet in the world. Junior high and senior high school students who have not yet been exposed to the hardship of the job market or even the world at large.

Why are we focusing on the female youth?

We still live in a very male dominant world where there are limited opportunities for young females. It may seem far-fetched because mindsets are changing and there’s a fight for gender equality but at the grassroots, there is still a long way to go.

Most young people often have the ” I cant mentality” in this part of our country. Before they even try, there is less motivation to pursue their goals. Being at a young age gives the advantage to try, make mistakes but then you get better throughout the process.

Young people should be given the room to feel that their dreams are valid and achievable.

The creative gap asserts that young children tend to be more creative and innovative as compared to adults. Its just like every growth process, each stage of your life presents you with things you can do. Young children are free to explore, make mistakes and harness their creative ability to the best of their abilities.

There is usually no limit to how innovative they can be. This is why we focus on them, to guide them to be the best versions of themselves at their young age so as they grow, there is something tangible to rely upon.

Extracts from changemaker training of the youth; grassroots

During our training, we had a 10 year old girl from Bishop Owusu Girls JHS. She happened to be the youngest yet one of the brilliant changemakers. You will ask why the youth? This is why.

These young ones tend to be very open, vocal, innovative and passionate about their ideas.

Using Michelle as an example, we were so motivated and proud of how she fit in with her peers who were much older, and be creative in her own way.

 If we can get thousands of young children to champion this course, imagine the future we will be creating for them. A future that enables them to follow what they are passionate about. Then we’re bringing up young adults who thrive for more which reflects in everything they do.

To sum it all up, we will like to see the youth identify and take ownership of anything they create. There is a sense of responsibility when one feels involved in a task. They should take ownership of their creative journey and be the best version of themselves.

Michelle and our project manager

Role of parents in Entrepreneurship

I want to be an artist but my dad wants me to be a doctor.

“I want to be a business woman but my mum wants me to be a lawyer ”.

These are some of the common comments from young people when asked what they are passionate about. Most stories we hear are parents deterring their children from a particular career path.

In this blog, we’re going to demystify the myth surrounding certain career choices and the role of parents in entrepreneurship, how they can assist to change their mindset and that of their children.

Let’s put the disclaimer out there, our parents sometimes make choices they see best for us. These are mostly due to security, sustainability, less risks and among others. Parents would want their kids to have a secure future in terms of employment. I mean who would want a 30 year old child still struggling to get a good source of income. So it’s much easier to define a clear path at a younger age so as to avoid the former.

The issue now stems from different passions and dreams. Young people will gear into entrepreneurship because the job security promised became unachievable. Major cause of this is the high unemployment rate in Ghana.

Parents are our first Entrepreneurs.

As parents are shifting their kids to pick more white-collar jobs, what we notice is, our parents themselves are more involved in entrepreneurship. They own businesses, employ themselves, they are their own accountants and everything but their kids venture into something totally different. This shows us that, the role of parents in entrepreneurship cannot be overlooked. So why are the youth not inspired to tread the same path? Are they not attractive enough? Is it not lucrative? Mind you, it’s the same business that provides for everyone at home also. Why then do we not make it a habit to inculcate the entrepreneurial culture in the youth at an early age.

There’s a verse that goes, train a child in the way that he should go, and when he grows he will depart from it. This verse we can proudly say applies in every aspect or stage of a young child’s life.

What is the way forward?

 We at InspiNest would love parents to come on board on this mindset change journey. We can do so much in their schools and through our training activities but what happens in their respective homes? What role does the parent play in ensuring that their kids, apart from securing a good career path, can also pursue what they’re passionate about with fewer restrictions. It’s amazing to see professionals have a “side hustle” as we call it attached to what they have studied.

We would really love our parents to be involved in the mindset change journey and it begins with one home at a time.

Gloria Bribi
Communications Officer
Inspinest Foundation